
Care Is Moving Closer to Home: Why Alternative Sites of Care Favor Independent Practices
Healthcare is no longer defined by the hospital campus. According to Deloitte, care is increasingly shifting to “alternative sites of care,” including physician offices, ambulatory surgery centers, retail clinics, urgent care, virtual platforms, and even patients’ homes. This evolution is being driven by technology, cost pressures, workforce challenges, and patient demand for more convenient and accessible care. While large health systems are now investing heavily in these models, independent practices have long operated in these environments. As care continues to decentralize, this shift creates meaningful opportunities for physician-led, community-based care. Patients Want Care That Fits Their Lives One of the biggest drivers of alternative sites of care is consumer preference. Patients want care that is easier to access, closer to home, and delivered with minimal disruption to their daily lives. Long hospital visits, complicated scheduling, and fragmented care are increasingly out of step with expectations. Alternative sites of care offer: Independent practices are often best positioned to deliver these advantages. Many already provide accessible, relationship-based care that aligns with what patients are seeking. Lower-Cost Care Creates Opportunity for Independent Physicians Payers and employers are pushing for care to move into lower-cost settings when clinically appropriate. Alternative sites of care often reduce facility fees, decrease unnecessary utilization, and improve care efficiency. Independent practices naturally fit this model. Physician offices, independent ambulatory centers, and community-based clinics frequently deliver high-quality care at a lower total cost. This shift creates opportunity for independent practices to: These services strengthen independent practices as central hubs of care. Independent






